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The Yabble blog: AI

Introducing Yabble’s User Permissions Feature: Elevate Your Team’s Security and Workflow Efficiency

We’re thrilled to announce the release of Yabble’s latest enhancement: the User Permissions feature. Designed with your security and efficiency in mind, this powerful new tool..

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Turn Data Into Conversations & Bring Your Personas to Life With AI

Are you pouring time, budget, and resources into building segmentation profiles and research only to see them sit unused? Do you have proprietary data about your key customers..

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Fine-Tuning vs. General Purpose Models for AI in Market Research: A Perspective Shift

Three months ago, if you had asked me about fine-tuning language models versus using general-purpose models, my response would have been immediate and straightforward:..

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The Misunderstood Potential of Synthetic Data: Breaking Free from the Notion of "Fake People"

Originally published on LinkedIn by Yabble Chief Growth Officer, Doug Guion.

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Mastering LLM Prompting: Insights from Two Years of Experience with Large Language Models

As a Machine Learning Engineer at Yabble, I’ve had the privilege of working with Large Language Models (LLMs) for the past two years, even before the explosion of interest sparked..

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Take your insights to the next level with Yabble’s enhanced theming & sentiment analysis tool

At Yabble, we’re constantly pushing the boundaries of text analytics innovation to ensure our customers have access to the most advanced tools for data analysis. Our latest update..

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The Big AI Question for Brands: To Build, or to Buy

Artificial intelligence (AI) innovations are moving at unprecedented speeds, and brands face a critical decision: should they build their own AI solutions from the ground up, or..

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Synthetic Data 101 for Marketers and Researchers

Hey there, marketers and researchers! If you missed our recent webinar hosted by Insight Platforms, don't worry – we've got you covered. Mike Stevens from Insight Platforms and..

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How AI-Driven Insights Are Transforming Marketing & Market Research Strategies

In today's fiercely competitive marketplace, understanding and addressing the unique needs of diverse consumer groups through effective insights creation is not just an..

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