#AIonPoint: How Beverage Preferences Are Evolving – Health, Indulgence, and the Rise of Functional Beverages
The global beverage landscape is undergoing a remarkable transformation, fueled by shifting consumer preferences, generational demands, and technological advancements. As the..
Fine-Tuning vs. General Purpose Models for AI in Market Research: A Perspective Shift
Three months ago, if you had asked me about fine-tuning language models versus using general-purpose models, my response would have been immediate and straightforward:..
The Misunderstood Potential of Synthetic Data: Breaking Free from the Notion of "Fake People"
Originally published on LinkedIn by Yabble Chief Growth Officer, Doug Guion.
#AIonPoint: How Gen Z is Redefining Luxury
Gen Z is shaking up the luxury market, steering it away from traditional values toward inclusivity, sustainability, and digital authenticity. Representing 20% of the personal..
Introducing Yabble’s Upgraded Summarize Tool and New UX Enhancements for Projects
We’re excited to unveil the latest upgrades to Yabble’s Summarize tool and the brand-new user experience (UX) updates to the Projects view in Yabble. These updates are designed to..
#AIonPoint: Consumer Loyalty in Retail and CPG - Key Insights from 2024
As competition in retail and Consumer Packaged Goods (CPG) soars, brands can’t afford to fall behind in the loyalty game. With Yabble’s synthetic data solution, Virtual Audiences,..
#AIonPoint: Market Insights for Brands Powered by Virtual Audiences
In today’s lightning-fast market landscape, brands know that timely, high-quality insights are the keys to staying competitive. Yet, traditional research methods are often too..
Mastering LLM Prompting: Insights from Two Years of Experience with Large Language Models
As a Machine Learning Engineer at Yabble, I’ve had the privilege of working with Large Language Models (LLMs) for the past two years, even before the explosion of interest sparked..
Take your insights to the next level with Yabble’s enhanced theming & sentiment analysis tool
At Yabble, we’re constantly pushing the boundaries of text analytics innovation to ensure our customers have access to the most advanced tools for data analysis. Our latest update..
